Thursday, January 15, 2015

SAMPLE: The Benefits of A Content Marketing Strategy (SEO article; keyword: content marketing)

Today, content marketing is a vital part of any business marketing plan. There are many ways in which this to do this, but the potential benefits are always great. It's important to look into these various ways and decide which is right for a business to use. However, before embarking upon creating content and determining the best way to market this content, it's a good idea to understand the benefits of this form of marketing.

The first benefit to content marketing is more traffic. This is a very powerful way to prove expertise in a niche, thus increasing the number of sales made. Herein businesses will receive unique traffic that's in search of the type of information being offered. So, once engaged the likelihood of making a sale is greatly increased.

A second benefit is building brand awareness by engagement. This is especially true of visual content such as videos and infographics. These are images that clients remember when they see a business' logo or hear its brand name again, associate it with how informative and helpful the business is.

Third and finally, content marketing helps with SEO by generating natural link popularity. Once content goes viral it attracts many popularity because it's seen as authoritative. Google, in particular, pays a lot of attention to how authoritative a website is, taking this into consideration when they list websites in their search results.

The one thing that these benefits have in common is that they serve as a link resource for SEO. With all the great benefits of content marketing there's no way to overlook it today. Clearly, it's vital to learn more about it and how to take advantage of it. Businesses who are able to do this, will profit in the long-term, leaving behind their competitors who aren't up to the challenge.

Tuesday, January 6, 2015

SAMPLE 5 Characteristics of Creative People

Creativity is an interesting concept to study. Psychologists suggest that if you're an entrepreneur, you're probably creative. This is interesting, as is the fact that many of these traits are oftentimes confused for something they're not. With this in mind, here are 5 signs that show you're creative.

You Are Energetic Yet Restful

According to “The Handbook of Creativity” by Robert J. Sternberg PhD, you have a lot of physical energy but you're also quiet and restful a lot. So, while you may work long hours, where you concentrate a lot, you're still energized by thinking about intrinsic reasons why you want to do this. In doing so you may even feel a sudden burst of renewed energy although you're tired before.

You Alternate Between Fantasy and Reality

In order to create great things, you must alternate between fantasy and reality. Some people may tell you that you daydream too much. However, according to neuroscientists such as Jerome L. Singer (author of “Daydreaming: An Introduction to the Experimental Study of Inner Expeerience”) daydreaming involves the same brain processes that are also associated with both imagination and creativity.

You Are Overly Sensitive

A lot of creative people are overly sensitive, which is quite painful sometimes, but it can also be very enjoyable. There was a study conducted by Angelika Gusewell and Willibald Ruch and published in the journal, “Psychology of Aesthetics, Creativity, and the Arts” in February, 2014 stating that musicians are much more responsive to artistic beauty than other people.

You Defy Rigid Gender Role Stereotyping

Mihaly Csikszentmihalyi, author of “Creativity: The Psychology of Discovery and Invention,” wrote that creative people oftentimes defy gender stereotypes. Herein he states that creative girls are more dominant and tough, while creative boys are more sensitive and less aggressive. It's important to understand that this is not the same as homosexuality.

You're Very Passionate, Yet Very Objective About Your Work

This is important because without passion you'd lose interest when faced with a difficult task. However, since you're objective about it, your work is really good and it's actually credible too. According to M. A. Collins and T. M. Amabile share more about this in their book entitled, “The Handbook of Creativity.”

Friday, January 2, 2015

SAMPLE Product description for

The Farberware Classic Series 10-piece cookware set has two non-stick skillets (7-inch and 9-inch), three covered pans (1-quart, 1.5 quart, 20-quart), one covered pot (5.5-quart) and four glass lids all of which have oven-safe handles. Constructed of stainless steel for maximum durability, these are all dishwasher safe.